Author Archive

I have enjoyed getting the Business Know-How e-newsletter for several years. Their articles are quick, easy reads and always provide great insight for small business owners. This week’s e-newsletter included an article about Ten Rules for Succeeding in Your Own Business. I thought it would be worth sharing. In a nutshell, love what you do [...]

Do you feel your blood pressure rise just before you hit send on your e-mail campaign? Relax. The kind folks over at Vertical Response just provided a handy, dandy checklist for those of you utilizing e-marketing campaign tools. This should help keep your health in check and your e-mails too.

Trio recently had the opportunity to work with the Kiawah Island Community Association (KICA) to promote the purchase of Parcel 23 to their members. The purchase of this land will allow the association to secure a one-of-a-kind piece of real estate on the island. This plat of land is approximately 15.3 acres with natural buffers [...]

Election Night in Grant Park from Justin Allen on Vimeo.

A good friend just shared this with me. I think it’s worth posting to share with others. McGraw-Hill Research: Research shows that maintaining, and even increasing, your marketing investment during an economic downturn is one of the best investments you can make. McGraw-Hill Research analyzed 600 companies from 1980-1985. The results showed that business-to-business firms [...]

Finally, someone agrees with what I have been thinking for years. Stop with the acronyms! Bill Sweetland with Ragan.com outlined it perfectly. Read this article and you’ll see what I’m talking about.

Are you into Twitter? Be sure to follow Trio Solutions Inc.’s CreateAthon progress. Lots of great creative juices flowing. follow triosolutions at http://twitter.com

Trio Solutions Inc. is happy that Jordan Freeman joined our team. Jordan is a recent graduate of NC State University (but we aren’t holding that against her) and will be working on our Nonprofit Nook Web site as well as a variety of other marketing projects during her time with Trio.

Trio recently joined the world of Twitter. With Facebook updates, and now Twitter, it appears that society really wants to know our business. Gone are the days of being private and keeping to yourself. I’m very interested to watch how Twitter transforms the marketing communication industry. For those of you still wondering what the buzz [...]

After coming across some interesting statistics about newspaper audiences from Journalism.org. I thought I would share one in particular that really stood out to me. Take a look at this graph of “Daily Newspaper Readership by Age Group.” This graph represents the percentage of individuals reading newspapers in an average week from 1999-2005 (editor’s note: [...]